1.
Wahid M, Tat HH, Shamsudin MN. Platform-Generated Cues in Live-Streaming Commerce: An Empirical Study from an Emerging Market. FRR [Internet]. 2026 Jun. 30 [cited 2026 Oct. 20];1(1):18-40. Available from: https://journals.spiderpublishing.com/frr/article/view/frr.26.v1.n1.a51